Nadia Rahman
Marketing Manager
nadia.rahman@example.com · +880 1712 345678 · Dhaka, Bangladesh · nadiarahman.com · linkedin.com/in/nadiarahman
Profile
Marketing manager with 8 years of experience growing consumer brands across South and South-East Asia. I turn customer research into campaigns that sell. Led the launch that took Brightlane from 40,000 to 310,000 monthly customers in two years.
Experience
Marketing Manager — Brightlane Foods, DhakaMar 2022 – Present
- Lead a team of 6 across brand, performance and content, with a yearly budget of $1.2M
- Grew monthly active customers from 40,000 to 310,000 through a loyalty app launch
- Cut customer acquisition cost by 34% by moving spend from print to search and social
Senior Brand Executive — Northwind Consumer Goods, DhakaJan 2019 – Feb 2022
- Relaunched two personal-care brands; market share rose from 7% to 11% in 18 months
Marketing Executive — Parcel & Co., Kuala LumpurJul 2016 – Dec 2018
- Grew the email list of a courier start-up to 90,000 and lifted sign-ups from 2.1% to 3.8%
Education
MBA, Marketing — Institute of Business Administration, University of Dhaka, Dhaka2014 – 2016
CGPA 3.72 / 4.00
BBA, Finance and Marketing — North South University, Dhaka2010 – 2014
Dean’s List, 6 semesters
Skills
Brand strategy · Performance marketing · Market research · Google Analytics · Team leadership · Budget planning · Copywriting · SQL basics
Languages
Bengali (Native) · English (Fluent) · Malay (Basic)
Certifications
Digital Marketing Strategy — Chartered Institute of Marketing2021
